Posted by RobBrown in Ideas, Internet Industry, Marketing on 08. Oct, 2011
These days, it is nearly impossible to shop at a brick-and-mortar store without being asked to collect the loyalty reward points offered by the store. These programs are successful for a number of reasons, but when implemented online, fail. After briefly reviewing current reward programs, I propose a solution that is tailor made for online [...]
Do you want a good looking, short Google Plus URL? This brief step-by-step tutorial will show you how to use your own domain to create a short GooglePlus redirection. Google Plus gives users an absurdly long profile URL. They’re as ugly as they are hard to put on a business card. It is possible to [...]
When the iPhone was first released, the fight between smartphone devices centered around email. Phone manufacturers knew that their devices would succeed based on the quality of their e-mail applications.
Tim Stringer recently brought the iPhone App CardStar to my attention. It made me think about widespread, stale reward programs that are offered in what seems like every retail store. If Groupon has proven anything in the past year, it is that now more than ever, brick-and-mortar businesses are primed and finally ready to become [...]
After a brief introduction to Groupon and an explanation about why their business model is currently being cloned faster than sheep, I review FabFind’s $10 iPad giveaway and explain how harmful some forms of marketing can be. This is an explanation about how a small local startup ran an evil marketing campaign and how a [...]
This step-by-step guide will show you how to change your iTunes icon on a Mac computer and provide you with a number of new iTunes icons to choose from.
I’ve spent a lot of time thinking about and testing copy writing both for human readability and for search engine optimized content. My efforts have focused around creating articles that are interesting first for humans but also interesting for search engines as well. This article will highlight the most important concepts that I have learned.
Mahalo.com CEO, Jason Calacanis announced that their online project failed. In the public announcement, Jason announced big changes at Mahalo.com and while certainly big, those changes marked the 4th major course correction for the company. Jason declared that paying people a percentage of Google AdSense advertising revenue failed and that Mahalo decided to withdraw their [...]
This isn’t just a great idea because of the great cooking tutorials. It’s a great idea because selling education in this way will work and this is the way to do it. How To’s are somewhat of a tradition online. I believe that How To articles are profitable online for 3 reasons:
Flavors.me solves a common problem. I don’t know of another service that allows someone to combine all of their social network activity onto a single page. Before Flavors.me, there was no way (that I know of) for someone to point to a single location on the web and say, “that’s me – that’s what I [...]
If there is anything that I’ve learned about the Internet, it’s how important content is. Right now, the new kid on the music scene is a small, well not really small, blog called One Track Mind.
Posted by RobBrown in Entertainment on 25. Nov, 2010
Thanksgiving in the U.S. is filled with many of the same things us Canuck’s enjoy. Family, food, awkward conversation and Turkey. Recently, a new tradition has found it’s way onto our tables. After the yam bowl is empty and grandpa is getting sleepy, some people are presenting awesome turkey themed cakes.
Posted by RobBrown in Entertainment on 21. Nov, 2010
A trailer for Jake Gyllenhaal’s new movie Source Code was just released. Somewhere between 12 Monkeys, Quantum Leap and The Time Travelers Wife, this flick looks like it has just enough geek in it for me to see in the theater.
Posted by RobBrown in Apple, iOS App Reviews, Off Site Articles on 20. Nov, 2010
Paprika is a cook book recipe manager created for the iPad. Featuring a smart 2 column layout, grocery lists, and one-click importing, I consider Paprika to be the best recipe manager for the the iPad. Being declared the best at anything isn’t an accolade I take lightly. Paprika isn’t perfect, but it’s pretty close to [...]
Posted by RobBrown in Tutorials on 19. Nov, 2010
Has someone sent you a link to photographs stored in Google’s Picasa Web Albums? Would you like to print those photos? This guide will show you how to download and print the high resolution photos that you have been sent. Using step-by-step instructions, this guide will help you install the free software required and show [...]
Posted by RobBrown in Apple, iOS App Reviews, Mobile, Off Site Articles on 15. Nov, 2010
Generating invoices and recording payments can take a lot of time away from valuable business goals. My review of the MiniBooks iPhone, iPad and iPod Touch App shows you how to simplify your invoicing process, ensure that you never forget to record a payment and give customers the ability to see how much they owe [...]
Posted by RobBrown in Development, Internet Industry on 13. Nov, 2010
This is a video preview of a new career guide called, Being Geek: The Software Developer’s Career Handbook. It promises to help guide software developers into the workplace. Based on the video this is a “what color hat are you” style book with situational anecdotes that can be followed to fit in at work.
Posted by RobBrown in Uncategorized on 12. Nov, 2010
Watch in true amazement in what could be the most uncomfortable workplace training video ever. Rumor has it that this was a serious submission in a Singapore Workplace Safety competition. It gets good about a minute in when these obviously professional instructors start to talk… and than dance.
Posted by RobBrown in Uncategorized on 12. Nov, 2010
You don’t expect your parents to know as much about technology as you do. While this well meaning Mom’s video editing skills could use a little spit-and-polish, this funny contradiction actually explains a couple of issues with the iPad.
Posted by RobBrown in Groupon Clones, Ideas, Internet Industry on 04. Nov, 2010
If you own a chain of restaurants, chances are good that you know other restaurateurs in your area. If you’re a salesperson for a large national mobile carrier, chances are you know marketing people at other mobile companies. It goes without saying that those who are ingrained in their industry have unique access to the [...]
Posted by RobBrown in Entertainment, Funny Videos on 27. Oct, 2010
Watch C3PO and R2D2 do what they do best: sell stuff. In this commercial for Currys & PC World Megastore, the duo explore a closed store while playing homage to their original characters.
My name is Rob Brown. I'm an I.T. professional with a diverse amount of creative and practical experience.
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